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Photo Forum / Digital Photography / DSLR Cameras / October 2006

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Camera custom shops

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Kelly B - 24 Oct 2006 23:40 GMT
I have been wondering lately why camera companys don't have custom shops  
for thier products. You can get everything from cars to firearms with  
customizations from the manufacturer, why not cameras? They could offer a  
different view screen and tweaking the firmware for special applications.  
Say have a Macro photography special where they insert programming for  
mirror lock-up into the firmware and a katz-eye type viewfinder screen. Or  
a larger memory buffer for sports photography. Or convert your camera to  
IR imaging. I'm sure there are other areas where there would be enough  
demand to make it profitable. Other companies offer a lot of these  
services and seem to make money, I would think Canon and Nikon could do it  
too, especially since the customizations wouldn't invalidate the  
warranties. Any camera execs out there?

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AustinMN - 25 Oct 2006 14:32 GMT
> I have been wondering lately why camera companys don't have custom shops
> for thier products. You can get everything from cars to firearms with
[quoted text clipped - 8 lines]
> too, especially since the customizations wouldn't invalidate the
> warranties. Any camera execs out there?

Then they would have to keep track of what is in your camera, and what
is and is not incompatible.

Places like computer shops can customize so easily because there are
industry-wide standards, and even a place like Dell or Gateway is just
plugging someone else's stuff into their box.  The industry standards
preclude the vast majority of incompatibilities.

The camera manufacturers are (mostly) making all their own stuff, and a
lot of it is already custom to a specific camera...the battery box for
camera "a" will not work in camera "b", for instance (though it will
probably work in camera "a1").

Austin
 
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